By now most people have heard of “wearables,” the body-worn Internet-connected devices that perform multiple applications for consumers. Right now the most common of these are wristwatches or wristbands that monitor your vital signs during exercise. One research firm predicts the global market for wearables will grow to more than $30-billion USD by 2018.
But don’t be surprised when you start to hear a lot about a fast-growing subset of wearables called “hearables” — a new class of Internet-connected in-ear devices that provide multiple forms of communication and biometric monitoring with the potential to act as hearing aids or personal sound amplifiers as well. In fact, one well-informed analyst, Nick Hunn, predicts the annual global market for in-ear hearables will grow from zero to more than more than $5 billion by 2018.
The question for the hearing industry will be how well and quickly it can respond to the opportunity. [Read more…]